Odders Lab at Google I/O 2025: A Defining Moment for XR

22 de May de 2025
| by Fernando García
| News

Odders Lab recently had the honor of participating in Google I/O 2025, a landmark event that underscored the rapid evolution of the XR industry.

This year’s event didn’t just showcase product updates—it marked a paradigm shift for the XR industry. With the introduction of Android XR, Google is betting big on spatial computing, positioning itself at the forefront of the next tech frontier: smart glasses. The platform mirrors the Android model we know—open and scalable—but is built from the ground up for immersive experiences. This new initiative represents the culmination of over a decade of Google’s work in the category, starting with Google Glass in 2013. Now, with deep Gemini AI integration and hardware partners like Samsung and XREAL, Android XR is being positioned as the first Android platform purpose-built for the AI-driven era of extended reality.

Image may contain Accessories Sunglasses Photography Goggles Adult Person Face Head Portrait and Performer

Photo Credit: Wired,  Julian Chokkattu.

Odders Lab Among Top Developers at the Keynote

What an exciting moment we lived at the event! Being featured alongside top developers in the Google I/O keynote highlights Odders Lab’s position at the forefront of XR innovation.

Our collaboration with Google as a launch partner for Android XR demonstrates our dedication to advancing immersive experiences. This partnership allows us to leverage cutting-edge technologies to create more engaging and intuitive XR applications. And just being there was an exciting moment! 

Key Announcements and Their Impact

  • Project Aura Smart Glasses: Developed in collaboration with Xreal, these smart glasses offer real-time translation, GPS, and contextual overlays, all powered by Gemini AI. The involvement of fashion brands like Warby Parker and Gentle Monster indicates a move towards making XR devices more mainstream and stylish.

  • Project Beam: This AI-driven 3D video calling platform transforms flat video into real-time 3D, enhancing remote collaboration and social interactions in virtual spaces .

  • Gemini AI Integration: The deep integration of Gemini AI across Android XR opens new possibilities for creating adaptive and intelligent XR experiences, revolutionizing how users interact with virtual environments .

These announcements collectively signify a transformative period for the XR industry, with AI and immersive technologies becoming increasingly intertwined. Odders Lab is excited to be part of this evolution, contributing to the development of next-generation XR experiences.

As we look ahead, Odders Lab remains committed to exploring the full potential of Android XR and Gemini AI, aiming to deliver innovative solutions that redefine the boundaries of immersive technology.

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